Edamame“ by bbno$ and Rich Brian is one of the most viral hip-hop tracks of the 2020s, known for its infectious beat, playful energy, and quirky lyrics. Released in 2021, the song quickly gained popularity on platforms like TikTok, Spotify, and YouTube, resonating with fans of both artists and beyond. In this comprehensive guide, we’ll dive deep into the Edamame lyrics, explore the song’s meaning, background, and why it’s become a cultural sensation.
“Edamame”
“Edamame” is a track from bbno$’s album Eat Ya Veggies, released on August 23, 2021. The song features Indonesian-American rapper Rich Brian, marking a high-energy collaboration that blends trap beats with confident, witty verses.
The title may seem unrelated to the lyrical content at first glance, but as we’ll see, the quirky choice perfectly matches the song’s vibe—fun, unpredictable, and full of swagger.
Who Are bbno$ and Rich Brian?
bbno$ (pronounced “baby no money”) is a Canadian rapper known for his humorous, meme-like songs and internet-savvy brand. He rose to fame through viral hits like “Lalala” with Y2K and has since built a reputation for his unique sound and self-aware lyrics.
Rich Brian, formerly known as Rich Chigga, is a Jakarta-born rapper who gained recognition in 2016 with “Dat Stick”. Since then, he has evolved into a critically respected artist, known for blending deep lyricism with his signature deadpan humor.
Their collaboration in “Edamame” showcases the best of both artists: high-energy flow, confident delivery, and hilarious lyrics that don’t take themselves too seriously.
Line-by-Line Breakdown and Meaning
Let’s analyze a few key lines from Edamame lyrics:
“Hit a lot of high-end brands, I just shop at Ross”
This line humorously contrasts luxury brand culture with shopping at Ross Dress for Less, a discount retailer. It plays into the theme of flexing on a budget—common in bbno$’s lyrical style.
Gotta leave the club early ’cause I gotta floss”
Here, “floss” refers both to dental hygiene and “flexing” or showing off. The juxtaposition of mundane habits with rap bravado adds to the ironic tone.
She look like a baddie, got her attitude / She be actin’ like she Madonna in a fancy suit”
Rich Brian references pop icon Madonna, equating a woman’s high-maintenance vibe with pop-star status. It’s an over-the-top comparison that adds humor and visual flair.
The Edamame Vibe: Production and Style

The production of “Edamame” is loud, bouncy, and catchy. The beat was produced by Diamond Pistols, known for working with artists like Joji and Lil Pump. The high-energy instrumental features:
- Hard-hitting 808s
- Offbeat snares
- Playful melodies
- Clean transitions between verses
bbno$ and Rich Brian both bring contrasting yet complementary vocal energies, keeping the song dynamic from start to finish.
Popularity and Cultural Impact
“Edamame” became a viral sensation on TikTok and Instagram Reels, with thousands of users creating dance challenges, skits, and memes using the track. The song has amassed:
- Over 150 million Spotify streams
- Millions of views on YouTube
- Consistent placements on trending playlists
Its quirky appeal and catchy hook made it a go-to sound for content creators. It’s also become a staple in gym playlists and party mixes.
Why Is It Called “Edamame”?
The word edamame refers to immature soybeans, often served as a snack in Japanese cuisine. While the word isn’t explicitly tied to the song’s meaning, its use here is metaphorical and stylistic.
Possible interpretations:
- Randomness: The title adds to the whimsical tone—nonsensical but memorable.
- Cultural Reference: It reflects the global influences in music today, especially given Rich Brian’s Asian heritage.
- Viral Potential: A fun, unique word like “edamame” increases searchability and meme potential.
Conclusion
The Edamame lyrics represent a new wave of hip-hop that embraces humor, personality, and viral potential. With witty lines, high production value, and a dynamic duo of performers, the song captures a lighthearted, confident energy that resonates with millions.
Whether you’re here to analyze the lyrics, jam to the beat, or simply figure out what “edamame” has to do with rap, this track is a perfect example of how modern music blends creativity with internet culture.
Looking for more lyrical breakdowns or song meanings? Explore similar tracks by bbno$, Rich Brian, or the 88rising collective and see how global rap is evolving.